Your company communication should feel like a good chat over coffee.
Everything you do, from newsletters to advertising campaigns, should feel like a one-on-one between your business and your customer. They should feel comfortable, understand what you’re offering, and find you compelling. Today more than ever, consumers want to feel like they resonate with the brands they spend money and time with. How you speak to your customers should be engaging, exciting, and convincing. Your customers should leave a transaction or interaction feeling understood and satisfied. Not sure how to do this? That’s OK, you don’t have to.
If you’re here, my guess is that the time has come where you can’t do it all anymore. You’re bogged down with running the day-to-day. Perhaps copywriting, planning the year’s worth of marketing, and ensuring it gets executed instead of left on the back burner isn’t something you have time for, or isn’t your forte. I’m glad you’re here… I can help! Take a look at my offerings below, and select what you need. Services can be chosen ala-carte.
Traditional marketing or PR agencies can be expensive. From one small business to another, I understand that this is an investment for you! Let’s talk about pricing that fits within your budget. I’m certain we can make something happen and take care of each other along the way.
Marketing Strategy Planning
Build a robust marketing plan to establish target markets, audiences, communication plans, and organize ideas for yourself and your vendors. This serves as the foundation of everything you do, what you say, and helps employees and trusted vendors understand the heart of the business.
I offer: Marketing plan creation, communication planning, advertising strategy development & implementation, general consulting.
Copywriting
One resounding thing I hear from nearly everyone I work with is that they’re no good with words. Most of them aren’t wrong (sorry). Writing takes time and skill, and it often changes depending on the medium.
I offer: Copywriting for advertising, videos, internal and external communications, newsletters, blogs, social media, and more.
Social Media Management
Whether you love it or hate it, your presence on any number of social media is required. It serves as the first step for customers to research you, and provides a key outlet for interaction and engagement. Advertising on these platforms is another beast best laid in the hands of someone who understands it. The good news is you don’t have to create and plan the content and ads, nor do you have to manage them.
I offer: Content calendar creation & management, graphic design, analytics reporting, ad campaign setup & monitoring, customer interaction, and more.
Email Marketing
Email marketing is one of the best ways to effectively reach your customers. When done right and done consistently, it can be one of the sharpest tools in your toolbox.
I offer: Newsletter writing & creation, design, management and consulting.
Brand & Product Launch Strategy
Have something great to bring to the market or a rebrand to announce? Let’s make sure people hear about it. You know what they say, you only get one first impression. Let’s make yours count.
I offer: Consulting & planning, public relations management, and a mix of the other services listed on this page to get your brand or product off the ground in the best way possible.
Let’s get started.
If you want to learn more, get a quote, or are ready to do this thing, send me a note so we can chat and figure out our next best steps.